PUBG Mobile Generates $832M In Revenue In H1 2021
PUBG Mobile was launched in 2018 as the main game’s mobile, free-to-play version on iOS and Android. Since PUBG Mobile’s release, many other big titles such as Call of Duty have also turned to the free-to-play model after seeing PUBG Mobile’s success. Almost three years after its release, PUBG Mobile was ranked as the highest-grossing mobile game in the first half of 2021.
From January to June 2021, PUBG Mobile grossed $832M in revenue – the highest among mobile games. PUBG Mobile’s H1 revenue was more than $150M more than the next highest-grossing game, Honor of Kings which grossed $664M. Genshin Impact is the third highest-grossing game and the only other game to gross more than $500M in the first half of 2021.
In the first quarter of 2021, PUBG Mobile recorded $709M in player spending – an almost 28% QoQ increase from Q4 2020. PUBG Mobile’s monthly performance in 2021 has also been noteworthy, recording more than $200M in player spending for each month since the turn of the year. This feat had not been achieved since the months immediately preceding the pandemic. - Rex Pascual
I wonder how many people invest in 3rd party peripherals to improve their ability to play PUGB mobile because there are a slew of products with the game in mind.
